PlanetTran: Hybrid Taxi Service

Irony would have it that a Yale graduate is organizing a hybrid taxi service in Cambridge, Massachusetts, home of Harvard. Seth Riney is the founder of PlanetTran, an airport transportation service with a twist: the fleet is Prius through and through. This strategy takes advantage of the ever disastrous traffic nightmare that is Storrow Drive because hybrid vehicles get such exceptional city mileage.

Currently there is a petition for the city of Cambridge to grant PlanetTran the proper licensing to become a full taxi service instead of pickup by appointment. The idle stop feature on hybrid vehicles would conserve fuel as taxis wait at public cab stands. Sign the petition electronically here.